http://www.ideasauce.co.nz IDEA SAUCE | branding | graphic design | website design | exhibition design Fri, 18 May 2012 03:14:58 +0000 http://www.ideasauce.co.nz en http://www.ideasauce.co.nz/Purple http://www.ideasauce.co.nz/following/ideasauce.co.nz/Purple Fri, 18 May 2012 03:14:58 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 3428171 | Brand name adjustment | Brand identity | Graphic design | Purple: Tailored Health and Safety. Purple Consulting came to us wanting to update their visual brand and to also explore other options around their brand name. We kept Purple in their brand name but included a strapline that explained clearly what their core business was. We also suggested five key words that represent their values. This also helped them add a human persona to their company and brand. The visual brand mark reinforces the human aspect through the curvy and informal font used in the symbol. Website and collateral to come... <img src="http://payload56.cargocollective.com/1/4/128953/3428171/purple1.gif" width="550" height="360" width_o="550" height_o="360" src_o="http://payload56.cargocollective.com/1/4/128953/3428171/purple1_o.gif" data-mid="17645340" caption="Brand identity" border="0" align="left"/> <img src="http://payload56.cargocollective.com/1/4/128953/3428171/purple2.gif" width="550" height="360" width_o="550" height_o="360" src_o="http://payload56.cargocollective.com/1/4/128953/3428171/purple2_o.gif" data-mid="17645341" caption="Descriptors" border="0" align="left"/> http://www.ideasauce.co.nz/Chiu-Cain-Law http://www.ideasauce.co.nz/following/ideasauce.co.nz/Chiu-Cain-Law Thu, 26 Apr 2012 21:35:33 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 3287710 | Web site design | We worked with Pure Web to put this brochure website together for Chiu & Cain Law. Using Chiu & Cain Law's existing visual brand we designed a professional and clean looking website. The site was built using a CMS (content management system) so Chiu & Cain have the functionality to change content as and when required. View the Chiu & Cain site here. <img src="http://payload49.cargocollective.com/1/4/128953/3287710/home.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload49.cargocollective.com/1/4/128953/3287710/home_o.jpg" data-mid="16859859" caption="Website - home" border="0" align="left"/> <img src="http://payload49.cargocollective.com/1/4/128953/3287710/people.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload49.cargocollective.com/1/4/128953/3287710/people_o.jpg" data-mid="16859854" caption="Website - 2nd level page" border="0" align="left"/> <img src="http://payload49.cargocollective.com/1/4/128953/3287710/about.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload49.cargocollective.com/1/4/128953/3287710/about_o.jpg" data-mid="16859856" caption="Website - 2nd level page" border="0" align="left"/> http://www.ideasauce.co.nz/Cardea-Construction http://www.ideasauce.co.nz/following/ideasauce.co.nz/Cardea-Construction Fri, 16 Mar 2012 03:15:23 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 1877012 | Brand identity | Web site design | Working with Web Success, we created a brand identity for Cardea Construction. It is solid and precise icon that represents a stylised hinge as well as a house/window/construction. The font compliments the icon – bold and sturdy. From there the visual elements were used to create a website that showcased their workmanship. We worked with Web Success to ensure that the design worked within the CMS (content management system) they were using for the site. View the Cardea Construction site here. <img src="http://payload.cargocollective.com/1/4/128953/1877012/cardea1.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1877012/cardea1_o.jpg" data-mid="15371432" caption="Brand identity" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1877012/cardea2.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1877012/cardea2_o.jpg" data-mid="15371433" caption="Brand identity - reversed" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1877012/cardea3.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1877012/cardea3_o.jpg" data-mid="15371434" caption="Website - home" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1877012/cardea4.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1877012/cardea4_o.jpg" data-mid="15371435" caption="Website - 2nd level page" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1877012/cardea5.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1877012/cardea5_o.jpg" data-mid="15371436" caption="Website - 2nd level page" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1877012/cardea6.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1877012/cardea6_o.jpg" data-mid="16861757" caption="Business card" border="0" align="left"/> http://www.ideasauce.co.nz/Hoist http://www.ideasauce.co.nz/following/ideasauce.co.nz/Hoist Fri, 16 Mar 2012 02:50:31 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 3015907 | Brand name | Brand identity | Graphic design | Hoist is a management consulting company that wanted to package themselves differently from its competitors. We did this by creating a very relevant, somewhat subtle, brand name. It plays on the idea of being lifted up and relates to top end consultants. Also being higher and better than the competition – key areas for management consulting. As Division of Talent Point, Hoist wanted a subtle visual connection with Talent Point. We achieved this by using the abstract form introduced in Talent Points visual branding. <img src="http://payload35.cargocollective.com/1/4/128953/3015907/hoist1.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload35.cargocollective.com/1/4/128953/3015907/hoist1_o.jpg" data-mid="15370847" caption="Brand identity" border="0" align="left"/> <img src="http://payload35.cargocollective.com/1/4/128953/3015907/hoist2.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload35.cargocollective.com/1/4/128953/3015907/hoist2_o.jpg" data-mid="15370845" caption="Business card" border="0" align="left"/> <img src="http://payload35.cargocollective.com/1/4/128953/3015907/hoist3.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload35.cargocollective.com/1/4/128953/3015907/hoist3_o.jpg" data-mid="15370844" caption="Case study template" border="0" align="left"/> http://www.ideasauce.co.nz/Ohtel http://www.ideasauce.co.nz/following/ideasauce.co.nz/Ohtel Fri, 16 Mar 2012 02:28:00 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 1932625 | Brand management | Graphic Design | We provides graphic design services for Ohtel in keeping with the brand of the hotel. <img src="http://payload.cargocollective.com/1/4/128953/1932625/ohtel.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1932625/ohtel_o.jpg" data-mid="10552879" caption="Magazine advert" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1932625/ohtel1.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1932625/ohtel1_o.jpg" data-mid="15370646" caption="Brochure layout" border="0" align="left"/> http://www.ideasauce.co.nz/Luxe-Cafe http://www.ideasauce.co.nz/following/ideasauce.co.nz/Luxe-Cafe Fri, 03 Feb 2012 03:24:44 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 2734837 | Web site design | We helped the team at Web Success with the web site creative for a new cafe called Luxe. We worked closely with Web Success to ensure that the design worked within the boundaries of the CMS (content management system) they were using for the site. The result was a very functional and eye catching website. <img src="http://payload21.cargocollective.com/1/4/128953/2734837/home.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload21.cargocollective.com/1/4/128953/2734837/home_o.jpg" data-mid="13865512" caption="Website - home" border="0" align="left"/> <img src="http://payload21.cargocollective.com/1/4/128953/2734837/3rd.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload21.cargocollective.com/1/4/128953/2734837/3rd_o.jpg" data-mid="13865591" caption="Website - 2nd level page" border="0" align="left"/> <img src="http://payload21.cargocollective.com/1/4/128953/2734837/2nd.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload21.cargocollective.com/1/4/128953/2734837/2nd_o.jpg" data-mid="13865592" caption="Website - 2nd level page" border="0" align="left"/> http://www.ideasauce.co.nz/Talent-Point http://www.ideasauce.co.nz/following/ideasauce.co.nz/Talent-Point Mon, 12 Dec 2011 04:17:57 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 2338436 | Brand identity | Graphic design | Talent Point had outgrown their current brand and needed to refresh the way they were visually represented in a very competitive market place. We helped with conceptualising a type icon that was then developed into a fresh, vibrant brand identity. We developed this identity further so to represent the different services and offerings Talent Point offers. Also selected were abstract forms to add a secondary visual element and layer. A detailed guideline was produced and used by a web design company who produced a stunning website that kept within the brand and was consistent to all the printed material Idea Sauce created. <img src="http://payload1.cargocollective.com/1/4/128953/2338436/brand-id.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2338436/brand-id_o.jpg" data-mid="12248712" caption="Type icon" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2338436/offer_serviecs.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2338436/offer_serviecs_o.jpg" data-mid="12248757" caption="Colour Variations - Services/offering" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2338436/biz-cards.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2338436/biz-cards_o.jpg" data-mid="11745407" caption="Business card - front" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2338436/biz-cardsback.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2338436/biz-cardsback_o.jpg" data-mid="11745410" caption="Business card - back" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2338436/letterhead.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2338436/letterhead_o.jpg" data-mid="12248654" caption="Letterhead template" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2338436/casestudy.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2338436/casestudy_o.jpg" data-mid="12248657" caption="Case studies" border="0" align="left"/> Colour Variations http://www.ideasauce.co.nz/Base-IT-Support-Innovation http://www.ideasauce.co.nz/following/ideasauce.co.nz/Base-IT-Support-Innovation Fri, 02 Dec 2011 03:30:39 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 2326092 | Brand name | Brand identity | Graphic design | EastHarbourIT came to us for help rebranding their company. Their current name was very dated and it was time for a fresh rethink. With our process we help develop a new brand name, which was then turned into a striking visual brand. The new visual brand stands out and is a fresh new way to present Base.IT in a traditionally conservative industry. The new visual brand has been implemented over various collateral. Watch this space for online and outdoor design. <img src="http://payload1.cargocollective.com/1/4/128953/2326092/baseit_1.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2326092/baseit_1_o.jpg" data-mid="11676629" caption="Brand identity" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2326092/baseit1.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2326092/baseit1_o.jpg" data-mid="11676555" caption="Letterhead" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2326092/baseit2.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2326092/baseit2_o.jpg" data-mid="11676556" caption="Business cards" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2326092/baseit3.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2326092/baseit3_o.jpg" data-mid="11676557" caption="Compliment slip and equipment sticker" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2326092/car.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2326092/car_o.jpg" data-mid="14032048" caption="Vehicle signage" border="0" align="left"/> <img src="http://payload1.cargocollective.com/1/4/128953/2326092/car2.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload1.cargocollective.com/1/4/128953/2326092/car2_o.jpg" data-mid="14032050" caption="Vehicle signage" border="0" align="left"/> http://www.ideasauce.co.nz/Coach-Billy http://www.ideasauce.co.nz/following/ideasauce.co.nz/Coach-Billy Mon, 17 Oct 2011 20:33:04 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 2162548 | Brand name | Brand identity | Online | To get a more 'polished' look Dave approached us to help sharpen his brand image. Dave is commonly known in sporting circles as Billy, we suggested he leverage off this and call himself Coach Billy. We developed a simple but striking identity and a website that features his different services and a very handy events calendar. www.coachbilly.co.nz <img src="http://payload.cargocollective.com/1/4/128953/2162548/coachbillylogo_4.gif" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/2162548/coachbillylogo_4_o.gif" data-mid="11676636" caption="Brand identity" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/2162548/home.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/2162548/home_o.jpg" data-mid="10799587" caption=" Website - Home" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/2162548/swim.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/2162548/swim_o.jpg" data-mid="10799583" caption=" Website - Swim" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/2162548/event.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/2162548/event_o.jpg" data-mid="10799581" caption="Website - Events calendar" border="0" align="left"/> http://www.ideasauce.co.nz/MOWSC-Shaped-by-hand http://www.ideasauce.co.nz/following/ideasauce.co.nz/MOWSC-Shaped-by-hand Sat, 08 Oct 2011 02:53:31 +0000 IDEA SAUCE | branding | graphic design | website design | exhibition design 1956769 | Exhibition design | Advertising design | Graphic design | Idea Sauce worked with The Museum of Wellington to produce a 2D solution for the exhibition Shaped by Hand: 1957-2009 NZ Potters Inc. The results have been a memorable experience supported by consistent graphic design from the exhibition space through to the marketing and communications. <img src="http://payload.cargocollective.com/1/4/128953/1956769/shaped.gif" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1956769/shaped_o.gif" data-mid="9704306" caption="Exhibition identity" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1956769/shaped4.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1956769/shaped4_o.jpg" data-mid="9704309" caption="Booklet" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1956769/shaped1.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1956769/shaped1_o.jpg" data-mid="9704305" caption="Exhibition graphics" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1956769/shaped2.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1956769/shaped2_o.jpg" data-mid="9704311" caption="Exhibition graphics" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1956769/shaped5.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1956769/shaped5_o.jpg" data-mid="9704304" caption="Banner" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/4/128953/1956769/shaped3.jpg" width="550" height="360" width_o="550" height_o="360" src_o="http://payload.cargocollective.com/1/4/128953/1956769/shaped3_o.jpg" data-mid="9704308" caption="Bus shelter posters" border="0" align="left"/>